Monday, March 17, 2014

El Paso Heritage Tourism Summit

Register for this important event online, at

8:15 AM:  Welcome
Jose Rodriguez, Texas State Senator      
Veronica Castro, Tourism Director of Destination El Paso

8:30 AM:  What is El Paso’s Heritage?
Gary Williams, Senior Program Officer El Paso Community Foundation
Bernie Sargent, Chair of the El Paso County Historical Commission

9:30 AM:  Speaking Texas Friendly: Engaging Destination Visitors with Quality Customer Service
Stephen Brueggerhoff, Extension Specialist of Texas A&M AgriLife

10:30 AM:  The Value of Place in Today’s Economy: Heritage Tourism and much, much more.
 Mark Wolfe, Executive Director of Texas Historical Commission

10 AM-12PM:  El Paso History Radio Show
Jackson Polk, El Paso Film Maker and Producer and Host for the El Paso History Radio Show
Melissa Sargent, Historian and Co-Host of the El Paso History Radio Show


11:45 AM:  Ysleta del Sur Pueblo, Tigua Social Youth Dancers.

12:30 PM: Town Hall Meeting
Veronica Escobar, County Judge
Jose Rodriguez, Texas State Senator

2 PM:  The History of Dance in the Americas
Rosa Guerrero- Dance, Historian, Educator

3PM: Texas Friendly Hospitality
Stephen Brueggerhoff, Extension Specialist of Texas A&M AgriLife

2 PM:  Educational Break Outs

Understanding the Media
David Crowder, Staff Writer for El Paso Inc.
Erick Pearson, President of El Paso Community Foundation
Able Rodriguez, Promotions/Public Outreach at Entravision Communications El Paso

Using Social Media
Leesy McCorgary, Tourism Marketing Manager for Visit El Paso
Beth Nobles, Executive Director of Texas Mountain Trail

How to Get, Keep and Train Volunteers
Bernie Olivas, Executive Director of Sun Bowl Association

Best Practices for Site Operation- Part 1
Leslie Bergloff, Museum Director at Magoffin Home Historic Site

Mining Heritage Gems
Gary Williams, Senior Program Officer at El Paso Community Foundation

Getting Involved:  Perspective from a Volunteer
Ron Lieman, Volunteer
Mike Lewis, Volunteer
Ron Liekas, Volunteer

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